Auto Detail Garage
Auto Detail Garage needed a visual language that spoke to their diverse clientele without losing their signature premium feel. By tailoring content for both English and Spanish speakers, I helped the brand amplify its reach and highlight the meticulous artistry behind every vehicle.
Role: Developed copy and social media content, resulting in increased engagement and inquiries.
Don’t Neglect, Protect campaign
Used a before/after narrative with paired imagery showcasing neglected exteriors and interiors next to the refreshed results after detailing to illustrate the impact of professional care. This stark contrast reinforced the value of regular maintenance and the emotional connection to what the car represents. Ensured messaging aligned with the brand voice, balancing education and motivation with a friendly, aspirational tone. Created captions, call-to-action, and engaging hooks designed to spark interest and shares on Instagram.
Real-World Rendering
This expansion translates our digital-first campaign into a tangible experience. We’ve staged our digital content within iconic physical spaces—billboards and transit hubs—to prove that our brand's visual language is as impactful on a city block as it is on a smartphone.
